Break Even, Break Through: Profit Clarity for Health, Creative & Tech Entrepreneurs
/October is about clarity, confidence, and arming yourself with the numbers that matter most in your business. Whether you’re running a health and wellness practice, building a creative brand, or scaling up a tech venture, one number can guide your next move: your break-even point.
Why Every Entrepreneur Needs to Know Their Break-Even
Your break-even point tells you exactly when your hard work turns to real profit—when your revenue covers your costs, and every sale after that puts money in your pocket. It’s the foundation for:
Smart pricing that covers your true costs.
Setting realistic goals.
Saying yes or no to new projects with purpose.
Finding Your Break-Even: A Universal Formula
No matter your field, the math is simple: Break-Even Point=
Fixed Costs /Average Price per Sale/Project/Client−Variable Cost per Sale/Project/Client
Let’s see how this plays out across your industries:
Health & Wellness Example
Imagine you’re a coach, therapist, or clinic owner. Calculate total fixed costs (like rent and staff), then variable costs per session (equipment, client materials). If you have $2,000 in fixed costs and make $100 per session with $20 in costs each, you need 25 sessions to break even.
Creative Entrepreneur Example
For designers, photographers, or makers: sum up your fixed monthly studio and software costs. If you clear $300 per branding package and your monthly fixed costs are $1,200, you’ll need to book four projects to hit break even.
Tech Entrepreneur Example
If you run a SaaS, consulting firm, or build apps, add up fixed costs like salaries and licenses. With $5,000 in fixed expenses, $100 average monthly client revenue, and $20 cost to serve, your break-even is 62.5 clients.
Action Steps for a Profitable Month
Calculate your break-even today: Use your real numbers and don’t be afraid to dig into the details.
Let your break-even guide your pricing and project decisions. If a deal won’t get you one step closer to profit, rethink it.
Assess regularly: Your break-even can change as costs or services evolve—keep it current for the best results.
If you’re ready to get crystal-clear on your numbers and make every month more profitable, reach out and let’s get to work together. October’s the perfect time to turn break-even insight into next-level growth!
Keep IT Sunny~